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SEN & GALLERY
German Design Award Winner 2016

SEN & GALLERY

Concept store

Category

Excellent Communications Design – Interior Architecture

This eccentric concept store in Japan doesn’t simply sell clothing. It is more a place for people in search of the unusual to meet and communicate. The puristically designed environment consists exclusively of inorganic materials and, with the items of clothing which are consciously arranged as objects, feels like an art gallery. The sole organic element is the bonsai tree by the entrance. SEN & GALLERY is an interesting communicative concept that raises off-the-rack fashion to an art installation to be discussed, just like at a gallery opening.


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