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SAP AppHaus in Heidelberg
German Design Award Special 2016

SAP AppHaus in Heidelberg

Room concept

Category

Excellent Communications Design – Interior Architecture

Client

SAP SE

The AppHaus is an innovative creative space where the business software giant SAP runs co-innovation projects with customers and offers services that redefine customer interaction: instead of selling solutions, the customer is offered a dialogue about the challenges of the future. The interior design of the AppHaus supports this approach by providing a space for customer dialogue with a workshop ambiance instead of a typical conference-room feel, which is a perfect embodiment of the company’s redefinition.


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